Britons still heading for McDonald’s when holidaying abroad

Britons still heading for McDonald’s when holidaying abroad

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McDonald’s, Chinese food and the Full English breakfast continue to be popular meals of choice for Britons holidaying abroad, according to new research from MSC Cruises.

Despite 93% of those polled claiming they try the local food when they travel, it seems we’re not willing to give up on those home comforts completely. One in ten UK holidaymakers admit to grabbing a coffee from Starbucks when abroad, while 30% still enjoy tucking into a good old Full English breakfast.

When questioned on why they avoid local meals when travelling, almost half confessed that it was purely down to lacking a sense of adventure when it comes to food. Over a third (35%) worry about getting sick when straying from their usual diet, while 29% stated that they ‘only like the food we eat in Britain’. 

These five foods commonly eaten in Britain came out as the most popular with British holidaymakers:

  • McDonald’s (35%)
  • Chinese (33%)
  • Full English (30%)
  • Fish & Chips (21%)
  • Indian (21%)

It seems our love affair with pizza and pasta continues, as Italy (23%) ran away with the title of best food in Europe. France (15%) and Spain (14%) followed, while countries such as Germany (3%), Portugal (2%) and Poland (1%) barely made the list, highlighting further that we tend to stick to what we know best.

Alessandra Pierleoni, Marketing Director at MSC Cruises, says: “As tough as it can be to step away from your comfort zone with food, we’re always keen to encourage people to try as many new cuisines as possible. We offer a range of different restaurants on board our ships as we recognise how important food is to the overall cruise experience. So, step away from those fast food chains and indulge in some local meals instead!”

MSC have created the ultimate Med Menu, that highlights a whole host of local foods you ought to be adding to your plate when holidaying.


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